Facebook Archive
09 Nov 2012
Everything You Need To Know About Facebook Ads
Facebook has come a long way in the last one year especially when it comes to advertising. It has evolved into one big marketing platform for brands all over the world. As Facebook’s COO Sheryl Sandberg says, “Facebook enables brands to find their voices… and to have genuine, personal relationships with their customers,” And certainly
04 Nov 2012
The Shelf Life of Facebook Posts
There has been huge debate recently about Facebook posts’ reach and its ever controversial EdgeRank algorithm. Ever since the launch of Promoted posts, many marketers are noticing the fall of their posts’ reach drastically. This may be due to the recent changes in the EdgeRank algorithm. An average Facebook post now reaches only 5-15% of
31 Oct 2012
Social Media Guide For Small Businesses
Social Media is the new revolutionary platform for businesses. It has completely transformed the way we connect with customers and generate new leads. There are so many social media sites these days that it gets confusing for businesses where to start with. Every social network is unique and important in its own way. So, it’s
16 Sep 2012
Facebook Advertising for Ecommerce (Infographic)
The retail industry is the highest-spending sector when it comes to online advertising. By the end of 2012, Retail Industry Advertising will represent 22% of all online advertising spend. Retailers are turning to Facebook in order to meet its target registrations, viral invites, email subscribes, add-to-carts, & ultimately purchases and lifetime customer value. Facebook
24 Aug 2012
The Power of Facebook Advertising (Infographic)
There’s been a lot of debate lately about the performance of Facebook Ads. Prior to IPO, GM ended their US $10 million advertising campaign with Facebook saying that paid ads had a very little effect on the customers. Falling Stock price is also a result of weak ad revenue model of Facebook. Facebook just
24 Aug 2012
10 Helpful Resources on Facebook Marketing
“People share, read & generally engage more with any type of content when it’s surfaced through friends and people they know and trust.” - Malorie Lucich, Facebook Spokesperson, February 2011 Marketing on Facebook is all about engagement with customers, maintaining a conversation & gradually building interest in your brand. Businesses are constantly looking for
22 Aug 2012
Facebook Studio Edge Launched To Educate Agencies On Facebook Marketing
Facebook launched its Facebook Studio Edge program to marketers and Agencies worldwide today. Announced in Mid-June, Facebook Studio Edge is a resource to learn more about Facebook Marketing. The program consists of various 10-15 minute courses on relevant Facebook topics, such as Brand Pages, Ads and Apps. See Also: Top 5 Tools To Increase Brand
17 Aug 2012
The Best And Worst Times on Social Media
Are you looking for ways to get maximum visibility and responses on Social Networks? Want to increase click count on your links posted to Facebook, Twitter or Tumblr? Link shortening Service bit.ly has released a data on the best & worst times to share links on popular social networks. Twitter The best time to post
07 Aug 2012
Top 5 Tools to Increase Brand Engagement on Facebook
Facebook is one of the most crucial part of Social Media Marketing. It provides a multi-rich media marketing ecosystem with a huge user base. There are large number of social media marketing tools available these days to help companies reach, target and engage with fans, run various promotions and contests, and implement social media strategies
19 Jul 2012
Top 7 Google Chrome Extensions For Facebook
Everyday we spend most of our time on Facebook to stay updated about our friends, family and world news. Check out these Top 7 Google Chrome Extensions to make your experience on Facebook more enjoyable and friction-less. 1) Unsocialize: The Link Unsocializer In the last few months, we have seen an increase in the number
03 Jul 2012
How to Change Your Facebook Username
Facebook has added a great new feature which allows you to change your username or Facebook E-Mail address. You can even change the username of your Facebook page. Note: You can only change your username once if you have not exercised this option yet. How To Change Facebook Username: 1) Go To Account Settings in
20 Jun 2012
Most-Social Landmarks in the World ( Infographic )
Facebook releases the list of most social landmarks in the world yesterday. The list is based on the number of check-ins made on Facebook in 25 cities around the world. Among the Number 1 ranked Social landmarks across the 25 cities: - Seven are sports stadiums/arenas - Two are concert arenas - Six are public