09 Nov

Everything You Need To Know About Facebook Ads

Facebook Log Out Page Ads

Facebook has come a long way in the last one year especially when it comes to advertising. It has evolved into one big marketing platform for brands all over the world. As Facebook’s COO Sheryl Sandberg says, “Facebook enables brands to find their voices… and to have genuine, personal relationships with their customers,” And certainly […]

31 Oct

Social Media Guide For Small Businesses

Social Media Guide For Small Business

Social Media is the new revolutionary platform for businesses. It has completely transformed the way we connect with customers and generate new leads. There are so many social media sites these days that it gets confusing for businesses where to start with. Every social network is unique and important in its own way. So, it’s […]

09 Oct

8 YouTube SEO Tips To Rank Higher in Search Results

YouTube SEO

YouTube is the most popular video sharing site on the web and the second largest search engine after Google. Yes, it’s bigger than Yahoo and Bing search. Everyday, millions of people search for relevant videos on YouTube and Google. And there lies an big opportunity. As most of the people upload videos without taking account […]

01 Oct

The Mindset Divide – Personal Vs Professional Social Networks (Infographic)

LinkedIn and Facebook Marketing Strategies

As a Social Media expert, it is crucial to understand the users’ different mindsets on personal & professional social networks. You just can’t have the same strategy for all the social networks. Just as people keep their personal life separate from their professional ones, they also have different emotions while visiting personal networks such as […]

16 Sep

Facebook Advertising for Ecommerce (Infographic)

Facebook Advertising for Ecommerce

  The retail industry is the highest-spending sector when it comes to online advertising. By the end of 2012, Retail Industry Advertising will represent 22% of all online advertising spend. Retailers are turning to Facebook in order to meet its target registrations, viral invites, email subscribes, add-to-carts, & ultimately purchases and lifetime customer value. Facebook […]