Google has recently introduced verification badges to Google+ users. Initially, the move has been taken to verify celebrities, public figures, or those who have simply been added to a lot of circles. This will help people to follow the real celebrities or public figures.
“For now, we are focused on verifying public figures, celebrities, & people who’ve been added to a large no. of Circles, but we are working on expanding this to more folks.”, Google’s Wen-Ai Yu said in a Google+ post.
“Many celebrities and public figures are joining Google+, & if you are like me, you want to be sure the person you are adding to a circle is really who they claim to be,” she says.
This feature was first introduced on Twitter network where you see “Verified Account” badges on the profiles of celebrities and public figures. This will definitely help Google+ to engage users and bring back on their site.